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Improving Your Website Conversion Rate

I was contacted by Aboavista, a company based in Finland, about linking to a series of articles produced by their CEO Steve Jackson. (A good Finnish name, don't you think?)

The articles have to do with improving website conversion rates, which really is not key topic of this blog. But, because I'm a nice guy I decided to go with it.

Here's the first in a series of three. I'll post the other two in subsequent weeks. Oh, and they offer a free ebook entitled Learn Before You Spend. Feel free to download it.

If this is a topic of interest to you, let me refer to an excellent blog on the subject, Conversion Rater.

Posted on Tuesday, November 30, 2004 at 02:30AM by Registered CommenterRadiant Marketing Group in | Comments1 Comment

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Reader Comments (1)

Thanks for the link. Just to explain the naming of our company (Aboavista). Finland neighbours Sweden and the city we are based in used to belong to Sweden a few hundred years ago. The Swedes named the city (now known as Turku where we are based) Äbo and in Finland the city is still referred to as Aboa quite often as a slang name. So we used this term in our name along with vista meaning vision. Aboavista. We named it Aboavista precisely because it doesn't sound Finnish but it's something all Finns will relate to. So it works in both English and Finnish. Just had to clear that up ;o).
December 9, 2004 | Unregistered CommenterBatoul Korti

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