Google is angling for new AdWords advertisers with the promise of a helping hand for those who open new accounts and make a $299 pre-payment.

Marketers participating in the new offering, called Jumpstart, have Google "specialists" assigned to write ads, choose relevant keywords, and set cost-per-click amounts -- within a specified budget -- designed to maximize ad exposure.

Thankfully, the $299 pre-payment is applied to clicks, and is not an administrative fee. This should be particularly attractive to small businesses.

Link to this article from Clickz.com to learn more.